Saturday, August 23, 2008

Last week, on my blog on Digital wellbeing I posted about Medical Tourism as the next level of outsourcing. Having just returned from a trip to India, I could see how medical services were being increasingly commercialised and could relate to the analyses about the "business potential" of medical tourism.

Yesterday, I got to learn of a completely new area of outsourcing -- lifestyle outsourcing (my term). Calling this virtual gaming gold, this BBC article explains how gaming is becoming a means of livelihood for people in the developing world. Developing skills by playing games and then offering services to lift other players' skills to the next level is a source of income for many. Selling virtual goods for real money is another source of income.

"Neccessity is the mother of invention" is an old saying; the internet era will show us creative solutions to address the challenges of poverty.... at least this is what I hope for.

Meanwhile, I am studying the potential of teaching/tutoring outsourcing, and see some creative businesses like HeyMath and EduComp have already taken the service+software business model to the education space. The US' No Child Left Behind act is also driving the business opportunity.

Services without boundaries is here to stay ... Exploring new frontiers have always had an element of lawlessness. At some stage we will need rules and regulations to allow serious players to act. What can - or should - government and trade organisations do? or should the "market" decide? Standardisation has a significant role to play here.

No comments: